By leveraging user insights, machine learning, and strategic design, we reduced technician dispatches and improved customer satisfaction for over 4.4 million users. Read about our challenges, innovations, and key learnings

Usability issues and confusing messaging left Bell’s Wi-Fi Check-Up Tool frustrating for users. Our UX research uncovered key pain points, leading to a simplified UI, clearer terminology, and a solution-focused approach

This workshop surfaced critical pain points, identified automation opportunities, and informed a multi-million-dollar vendor selection process.